An intelligent organization pursues its goals in a changing external environment by adapting its behavior according to knowledge about its external and internal settings. In other words, an intelligent organization is a learning organization that is skilled at creating, acquiring and transferring knowledge, and at modifying its behavior to reflect the new knowledge and insights. Learning thus begins with new knowledge and ideas which may be created in-house, or may come from external sources, but must be applied to change the organization's goals and behaviors in order for learning to be complete. Failure to learn often means failure to survive.
This unit will present and discuss the central concepts relative to the environmental scanning process. It will review how it relates to the broad information management process and explore its relationship to strategic planning and organization learning.
CHOO, C. W. 1995. Information Management for the Intelligent Organization: The Art of Scanning the Environment. Medford, NJ: Information Today, Inc. Chapter 1.
CHOO, C. W. 1996. The Knowing Organization: How Organizations Use Information to Construct Meaning, Create Knowledge and Make Decisions. International Journal of Information Management 16, no. 5: 329-340.
DAFT, R. L. and WEICK, K. E. 1984. Toward a Model of Organizations as Interpretation Systems. Academy of Management Review 9, no. 2: 284-295.
PORTER, M. E. 1980. Competitive Strategy: Techniques for Analyzing Industries and Competitors. New York, NY: The Free Press.